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The iup journal of marketing management

WebIt is a quarterly research journal focusing on Strategic management, Innovation, Entrepreneurship, Marketing, Organizational growth and Sustainability strategies, HR policies and management of HR, Organizational culture, Training and development, Management of loyalty, Governance and ethics, etc. Privileged access to Online edition for … WebJan 6, 2024 · Customer base analysis: partial defection of behaviourally loyal clients in a non-contractual FMCG retail setting. European Journal of Operational Research, 164(1), 252-268. Burez, J., & Van den Poel, D. (2007). CRM at a Pay-TV company: Using analytical models to reduce customer attrition by targeted marketing for subscription services.

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WebJul 5, 2015 · Uses of Managerial Perceptions in Clustering Countries. March 1976 · Journal of International Business Studies. Ronald H Vogel. One of the advantages of the multinational firm is that markets ... WebJan 1, 2024 · His research work has been published in International Journal of Bank Marketing (Emerald Publishing, UK), Asia Pacific Journal of … healing stones and the bible https://ruttiautobroker.com

Journal of Marketing Management Taylor & Francis Online

WebIUP Journal of Marketing Management, 17 (2), 22-37. Jan 2015 1167-1172 H Zulqarnain A Zafar M Shahzad Zulqarnain, H., Zafar, A., & Shahzad, M. (2015). International Journal Of... WebJul 30, 2015 · The IUP Journal of Marketing Management, Vol. XIII, No. 4, November 2014, pp. 7-22 Posted: 30 Jul 2015 Mithilesh Pandey Lovely Professional University Neelam Nakra Lovely Professional University Date Written: July 30, 2015 Abstract WebScope. JMM is concerned with all aspects of marketing theory and practice. The intellectual remit of the Journal includes contributions that further our knowledge of marketing management, as well as research that takes marketing management and the managerial agenda of marketing thought as an object of intellectual scrutiny in its own right. golf courses in the midwest turf types

(PDF) The Role of Tangibility in Service Quality and its Impact on ...

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The iup journal of marketing management

Management Research Journals Books and Articles

WebThe IUP journal of marketing management. Author: Institute of Chartered Financial Analysts of India. Publisher: Hyderabad : ICFAI University Press. Edition/Format: … WebThe IUP Journal of Brand Management Sep'15 Focus There is nothing particularly unique or distinctive about brand portfolios, brand extensions, brand acquisitions and brand alliances. more... Articles Aligning Brand Portfolio Strategy with Business Strategy --Henrik Uggla

The iup journal of marketing management

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WebFurthermore, he is a Member of the Editorial Board of the IUP Journal of Marketing Management. Moreover, he has been appointed as the Area Editor, Asia-Pacific and CIS/CEE, of Performance Journal (the global business journal of Ernst & Young) and a Member of the Ernst & Young Global Business Performance Thinktank (GBPT). http://emaj.pitt.edu/ojs/emaj/article/view/101

WebMar 24, 2024 · Initiation, marketing and branding of smart city projects: a study of decision processes. Rohini Vijaygopal et al. Article Published online: 6 Feb 2024. The influence of … WebJul 5, 2015 · The IUP Journal of Marketing Management July 2015 Authors: P Santhi Palanisamy Avinashilingam University Download full-text PDF Abstract Policyholders …

WebThe IUP Journal of Management Research, Vol. 16, No. 3, pp. 7-29, 2024 Number of pages: 19 Posted: 07 Aug 2024 Last Revised: 30 Mar 2024 Pankaj M. Madhani Former Dean (Academics) & Professor Downloads 1,022 (34,515) Citation 2 View PDF Download 13. Corporate Disclosure: Concepts and Practices ICFAI University Press, 2008 WebNov 28, 2024 · The IUP Journal of Marketing Management, Vol. XV, No. 4, November 2016, pp. 60-83 Posted: 28 Nov 2024 IUP IUP Michael Mba Allan Independent Date Written: November 22, 2016 Abstract This study investigates the effect of service quality on customer satisfaction and retention among selected luxury hotels in Ghana.

WebThe IUP Journal of Marketing Management, V ol. XVIII, No. 2, 2024. 40. Data and Methodolo gy. Sampling Procedu re. This is a cross-sectional study and quantitative in nature. This …

WebIUP Journal of Marketing Management. Preview publication details. PUBLICATION DETAILS ×. Scholarly Journal. IUP Journal of Marketing Management Hyderabad: IUP Publications. Peer reviewed. healing stones clear quartzhealing stones blackWebFor nearly two decades, to promote brands, social media platforms (e.g., Facebook, Twitter) have been progressively being used by the marketers in the industry to create a great influence on their... healing stones blood stoneWebAug 29, 2024 · The purpose of this research study is to examine the application of retention strategies such as customer relationship management, customer satisfaction and brand loyalty, by small businesses in preserving existing customers, thereby having a positive impact on longevity. healing stones castro valley caWebAug 7, 2024 · The IUP Journal of Marketing Management, Vol. XVI, No. 3, August 2024, pp. 45-79 Posted: 7 Aug 2024 Neha Singhal University of Delhi Date Written: 2024 Abstract The last two decades have witnessed growing environmental awareness along with health and food safety concerns which have led people to question modern agricultural practices. healing stones ebayWebThe portfolio of publications consists of 27 journals in the niche areas of management, finance, economics, science & technology and arts & humanities. All Online Payments at IUP website are processed through the Secure Internet Payment site. golf courses in the netherlandsWebThe MVAS are considered as growth drivers, source of revenue and key differentiators at the time when the industry is facing a sluggish growth due to decline in minutes of use per … healing stones castro valley